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Blue Ocean Strategy - Summary and Examples 1. Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant Facilitators: Yip Khai Biau ymike27@ & Lieu Yoke Sun Group. Blue Ocean Idea Index BOI Other companies Companies should build their blue ocean strategy in the sequence of utility, price, cost, and adoption, these criteria form an integral whole to ensure commercial success. The blue ocean idea index provides a simple but robust test of this system view. Having passed the blue ocean idea index. We have looked at all the great management tools in the Blue Ocean Strategy theory and included them in a PowerPoint template. Blue Ocean Strategy ppt - Free download as Powerpoint Presentation.ppt or view presentation slides online. Brilliant presentation slides on blue ocean strategy.

Sitio web / Acerca de Blue ocean strategy is a way of thinking, a movement away from a competitive mindset. Blue Ocean Strategy PowerPoint Template is a professional and modern presentation for the description or explanation of the Blue Ocean Strategy Theory. This Templates provides iconography and diagrams to work with the Blue Ocean Strategy Tools. Each Tool has a Slide for the description and application within the Strategy Analysis. Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento. Die Blue ocean-Strategie. Blue Ocean Strategie ist eine Methode zur Entwicklung nachhaltig profitabler. Geschäftsmodelle. aus dem Bereich des. strategischen Marketing. Grundgedanke der Methodik ist es, dass nur durch die Entwicklung innovativer, neuer Märkte, die der breiten Masse der Kunden und Nicht-Kunden wirklich differenzierende und. La stratégie Océan Bleu ou Blue Ocean, a été initiée par Elle permet de créer une stratégie Océan Bleu, c'est-à-dire une stratégie disruptive sur son marché. SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes.

Blue ocean strategy is the simultaneous pursuit of differentiation and low cost to open up a new market space and create new demand. It is about creating and capturing uncontested market space, thereby making the competition irrelevant. Definition: 'Blue Ocean Strategy is referred to a market for a product where there is no competition or very less competition. This strategy revolves around searching for a business in which very few firms operate and where there is no pricing pressure. Description: Blue Ocean Strategy can be. Principles of Blue Ocean Strategy are the six main principles that guide companies through the formulation and execution of their Blue Ocean Strategy in a systematic risk minimizing and opportunity maximizing manner. The first four principles address Blue Ocean Strategy formulation: Reconstruct market boundaries. Blue Ocean: Company creates new market Chapter 1 4. Value Innovation Decrease costs GOAL Increase value to consumer Chapter 2 5. Analytical Tools and Frameworks • Strategy Canvas • Four Actions Framework • Eliminate-Reduce-Raise-Create Grid 3 Characteristics of Blue Ocean Strategy 1. Focus 2. Divergence 3. Compelling Tag line Chapter 2. 14.01.2015 · What is Blue Ocean Strategy? Watch this video to understand the essence of Blue Ocean Strategy, the worldwide bestseller written by world-renowned professors Chan Kim and Renée Mauborgne. It is.

Blue Ocean Strategy Formulation - The Four Principles Of Strategy Formation This blog article is a summary of the book by W. Chan Kim and Renée Mauborgne. In this article you will learn the plan they outline for how to make your competition irrelevant and have sales and profit growth in excess of anything you thought was even possible. AdVision Beyond Limits A Blue Ocean Project Syed Mubarak Ali & Ali Noman Ashrif.

Download the blue ocean strategy summary PDF. Click the link above to read the key concepts and everything you want to know about the blue ocean strategy in less than 5 minutes in this easy to read summary. Read now & download. W. Chan Kim and Renée Mauborgne are professors of strategy at INSEAD and co-directors of the INSEAD Blue Ocean Strategy Institute. They are the authors of Blue Ocean Strategy, which has sold over 3.6 million copies and is recognized as one of the most iconic and impactful strategy. Blue ocean is a slang term referring to the uncontested market space of an unknown industry or innovation. Blue oceans offer firms areas of uncontested competition easing their entry and growth.

BLUE OCEAN SHIFT is packed with real-world examples of organizations facing the same constraints we all face – be they politics, bureaucracy, or limited resources – that applied the very tools and process outlined in the book to shift from competi. More often then not, a blue ocean strategy will go without credible challenges for ten to fifteen years. This sustainability can be traced to these imitation barriers: Testing for Exceptional Utility In 2001, Lockheed Martin was awarded the massive $200 billion JSF contract. Next.

Veja como usar a Blue Ocean Strategy, ou estratégia do oceano azul, um conceito de diferenciação competitiva utilizada por empresas líderes de mercado como Uber, Apple, Cirque de Soleil, NetJet e. Blue Ocean strategy is a framework which inspires to create a market for an innovative product or market where there is a less competition. Furthermore, the aim of adopting this strategy is to search for a business in which very few firms operate and where there is no pricing pressure. Blue Ocean Strategy Powerpoint Template is a free windmills and boat in the blue ocean presentation template. It is our Premium collection, it is created for professional Presentations.

François Cazals, de DISTRIFORCE, démontre comment FREE MOBILE s'inscrit dans le cadre d'une stratégie océan bleu. Competitors’ Strategies• Microsoft’s Xbox 360 - Target the ‘serious’ gamer: young males - Better graphics, live internet gaming• Sony’s PlayStation 3 - Bigger but less focused target group 21. Did Blue Ocean strategy work for Nintendo ? 22. Blue Ocean Strategy Disadvantages B. Sai sastha, Consultant, India, Member While most of the participants in this forum are quick to point out the that a BOS creator gets, we need to be aware of the cost in case the strategy flops.

Blue Ocean Strategy’s goal is to make the competition irrelevant. The strategy states that if you want your business to get into the ‘blue ocean’, you have to create a value innovation. This. With pre-designed Blue Ocean Strategy PowerPoint template, you will simply have to choose what suits your purpose the best and conveys your messages most conveniently. A slight tweaking with the graphic designing elements and a little modification of font size, color, shapes and background will create most spectacular slides. With complete. In 2005, Professors W. Chan Kim and Renee Mauborgne launched a revolution in business strategy by encouraging firms to evacuate shark infested waters. Their book, "Blue Ocean Strategy: How to.

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